Cutting-Edge Tech Innovators, The Forum, 10:25 17th September 2018. Speakers: Lisa Perrin, CEO, Creative Networks.
The media and entertainment industry is undergoing a historic shift to a new age of Cloud TV for video distribution and monetization impacting content owners, aggregators, advertisers, and consumers. Across the globe
WPP Harnesses AI for Personalized Ad Campaigns #WPP #AI #Marketing #AdTargeting #Personalization #ImageRecognition #GumGum #LeadGeneration #CustomerAcquisition #CampaignOptimization
"In a highly competitive market, video providers need to deliver excellent user experience to customers who increasingly expect a personalised services. However, when service providers extend the personalised experience beyond their own platforms