IBC2023:Â The aim of this challenge is to broadcast digital twin XR Sports, including combat MMA (mixed martial arts), and the progressive AR techno-sport HADO into a live, immersive 3D world with high-end graphics, virtual advertising, spatial.
In an IBC Accelerators first, the 2024 Programme featured three very special Challenges under an umbrella theme of ‘AI Media Production Lab’, featuring an all-star cast of Champions and Participants