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Decentralised Personalisation for News Media

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Recommender systems (RSs) completely rely on the knowledge of training information to generate recommendations. However, due to privacy, ownership, and protection of users’ information, such training information is not easily accessible

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The New Age of Cloud TV

The media and entertainment industry is undergoing a historic shift to a new age of Cloud TV for video distribution and monetization impacting content owners, aggregators, advertisers, and consumers. Across the globe

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Reel: WPP and Major Ad Firms Adopt Gen AI for Marketing Revolution

WPP Harnesses AI for Personalized Ad Campaigns #WPP #AI #Marketing #AdTargeting #Personalization #ImageRecognition #GumGum #LeadGeneration #CustomerAcquisition #CampaignOptimization

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WatchParty: Turning TV time into a social event

WatchParty product enables users to invite their friends and family to come together and watch live broadcasts or OTT from the comfort of their homes. It offers numerous use cases from watching sports events, entertainment shows, YouTube or user-gene

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