In an IBC Accelerators first, the 2024 Programme featured three very special Challenges under an umbrella theme of ‘AI Media Production Lab’, featuring an all-star cast of Champions and Participants who set out to explore a series of specific AI
'It takes as much energy to develop a system that will explain the decision': Petitpont on AI quality
Following a roundtable on AI at IBC2025, Marcin Remarczyk, Head of Media Consulting EMEA at Cognizant, shared the talking points that were top of mind for the media and entertainment leaders in attendance.