"The Media & Entertainment industry is entering a new era of innovation, driven by the power of Generative AI. This groundbreaking technology is reshaping how content is created, analysed, and personalised, opening new possibilities
IBC is run by the industry, for the industry. Six leading international bodies are the partners behind IBC, representing both exhibitors and visitors. Their insights ensure that the annual convention is always relevant, comprehensive and timely. It is with their support that IBC remains the leading international forum for everyone involved in content creation, management and delivery.
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