In a keynote address at IBC2024 in Amsterdam, Andy Hood, VP Emerging Technologies, WPP, stated that AI opens new possibilities for experimental creativity by enabling creators to explore unconventional ideas, styles, and techniques.
Interview with Marcin Remarczyk, Head of Media Consulting EMEA at Cognizant, on a roundtable on AI at IBC2025
Curious about AI agents but not sure where to start? This session is designed to guide media professionals through the fundamentals of planning and creating AI agents. We’ll break down the basics of agentic AI
Our AI-curated highlights reel featuring top industry figures and thought leadership, sharing their views on connective tech at IBC2025.