IBC SHOWCASE: XenData product demo
As mixed monetisation models – combinations of SVOD, AVOD & FAST – becoming the norm, service providers need to find ways to measure ARPU across different monetization models.
At IBC2023 in Amsterdam, Glodina Connan-Lostanlen, Chief Process Officer, Imagine Communications, outlined some of the company's highlights on their stand and their main focus at the show.
IBC2023: Discover mediaTool, a system that allows you to simultaneously broadcast a traditional linear and a FAST channel in accordance with your licence restrictions and platfrom requirements.